{"id":3868,"date":"2012-06-01T10:17:43","date_gmt":"2012-06-01T10:17:43","guid":{"rendered":"https:\/\/www.ixotype.com\/?p=3868"},"modified":"2023-10-19T09:47:48","modified_gmt":"2023-10-19T07:47:48","slug":"publicidad-ingles-y-surrealismo","status":"publish","type":"post","link":"https:\/\/www.ixotype.com\/en\/publicidad-ingles-y-surrealismo\/","title":{"rendered":"Publicidad, ingl\u00e9s y surrealismo"},"content":{"rendered":"

En Espa\u00f1a toda la gente tiene un nivel de ingl\u00e9s medio, o por lo menos eso pone todo el mundo en su curr\u00edculum. Sin embargo, la realidad cotidiana nos demuestra que ese nivel medio cuando hablamos de pronunciaci\u00f3n baja enteros. Y es que no basta con conocer la gram\u00e1tica y el vocabulario: para hacerse entender en ingl\u00e9s es imprescindible una correcta pronunciaci\u00f3n. <\/p>\n

Todos hemos visto alguna situaci\u00f3n como las que han desarrollado en la campa\u00f1a \u201cMake your English Clear” realizada por la agencia Dim&Canzian de S\u00e3o Paulo para una red de academias de ingles en Brasil.<\/p>\n

Te vas a Londres, con tu nivel de ingl\u00e9s medio y dices \u00a1\u00a1Aqu\u00ed estoy yo!! te piensas que no vas a tener problemas con la lengua de la Perfida Albi\u00f3n, sin embargo, vas a pedirte una cerveza en un pub y el camarero te mira como si fueras un idiota, y tu, “guan biiir plis, guan beer plis,…. CER-VE-ZA..” vamos que no te entiende. El pobre camarero no sabe si quieres una cerveza, si le estas diciendo que te has dejado barba o si por el contrario te persigue un oso. Partiendo de ese tipo de situaciones surrealistas, la agencia ha preparado varias piezas que las ilustran. <\/p>\n

Las piezas adem\u00e1s est\u00e1n basadas en obras pict\u00f3ricas del maestro del surrealismo Salvador Dal\u00ed, que le dan una atm\u00f3sfera realmente adecuada para el concepto que quieren transmitir.<\/p>\n

\u00bfsheep (oveja), ship (barco) o chip (ficha)?<\/strong><\/p>\n

\"Ixotype<\/p>\n

<\/div>\n

\u00bfrat (rata), hat (sombrero) o hatch (escotilla)?<\/strong><\/p>\n

\"Ixotype<\/p>\n

<\/div>\n

\u00bfbear (oso), beard (barba) o beer (cerveza)? <\/strong><\/p>\n

\"Ixotype<\/p>\n

<\/div>\n

La pr\u00f3xima vez que pidamos una cerveza en un pub, seguro que nos vienen a la memoria estas im\u00e1genes y trataremos de afinar mejor nuestra pronunciaci\u00f3n, sino siempre podemos recurrir a se\u00f1alar y hablar m\u00e1s alto y en s\u00edlabas… CER-VE-ZAAAAA!!!<\/p>\n

\u00a9 IXOTYPE<\/p>\n","protected":false},"excerpt":{"rendered":"

En Espa\u00f1a toda la gente tiene un nivel de ingl\u00e9s medio, o por lo menos eso pone todo el mundo en su curr\u00edculum. Sin embargo, la realidad cotidiana nos demuestra que ese nivel medio cuando hablamos de pronunciaci\u00f3n baja enteros. Y es que no basta con conocer la gram\u00e1tica y el vocabulario: para hacerse entender […]<\/p>\n","protected":false},"author":1,"featured_media":3874,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[310,322,226,454,204,47,48,452,267,332,453,266],"yoast_head":"\nPublicidad, ingl\u00e9s y surrealismo - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ixotype.com\/en\/publicidad-ingles-y-surrealismo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Publicidad, ingl\u00e9s y surrealismo - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\" \/>\n<meta property=\"og:description\" content=\"En Espa\u00f1a toda la gente tiene un nivel de ingl\u00e9s medio, o por lo menos eso pone todo el mundo en su curr\u00edculum. 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Y es que no basta con conocer la gram\u00e1tica y el vocabulario: para hacerse entender […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ixotype.com\/en\/publicidad-ingles-y-surrealismo\/\" \/>\n<meta property=\"og:site_name\" content=\"Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\" \/>\n<meta property=\"article:published_time\" content=\"2012-06-01T10:17:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-19T07:47:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ixotype.com\/media\/Ixotype-Blog-Publicidad-ingl\u00e9s-y-surrealismo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"590\" \/>\n\t<meta property=\"og:image:height\" content=\"393\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ixoadmin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ixoadmin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ixotype.com\/en\/publicidad-ingles-y-surrealismo\/\",\"url\":\"https:\/\/www.ixotype.com\/en\/publicidad-ingles-y-surrealismo\/\",\"name\":\"Publicidad, ingl\u00e9s y surrealismo - 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