{"id":3843,"date":"2012-05-30T16:43:24","date_gmt":"2012-05-30T16:43:24","guid":{"rendered":"https:\/\/www.ixotype.com\/?p=3843"},"modified":"2023-10-19T09:48:57","modified_gmt":"2023-10-19T07:48:57","slug":"publicidad-empieza-el-sol","status":"publish","type":"post","link":"https:\/\/www.ixotype.com\/en\/publicidad-empieza-el-sol\/","title":{"rendered":"Empieza “El Sol” en Bilbao"},"content":{"rendered":"

Ma\u00f1ana empieza en Bilbao el Festival Iberoamericano de la Comunicaci\u00f3n Publicitaria “El Sol” o directamente “El Sol” como todo el mundo del mundillo de la publicidad lo conoce. Este es el primer a\u00f1o que se celebra en Bilbao pues su lugar tradicional de celebraci\u00f3n ha sido San Sebasti\u00e1n, donde se ha desarrollado durante m\u00e1s 20 a\u00f1os.<\/p>\n

En tres d\u00edas se ver\u00e1n 2.532 trabajos provenientes de 18 pa\u00edses iberoamericanos y despu\u00e9s de que trabaje el jurado, el pr\u00f3ximo s\u00e1bado 2 de junio en una gala los ganadores recibir\u00e1n los premios. En esa gala la organizaci\u00f3n tambi\u00e9n entrega un premio al que consideran el anunciante del a\u00f1o, en esta edici\u00f3n ha correspondido a la filial argentina de Pepsico.<\/p>\n

Las distintas categor\u00edas donde compiten las piezas presentadas por los distintos estudios son: Campa\u00f1as Integradas e Innovaci\u00f3n, TV\/Cine, Diarios y Revistas, Exterior, Radio, Digital, Marketing Promocional, Marketing Directo, Medios, Salud, Relaciones P\u00fablicas, Branding y Dise\u00f1o-. A \u00e9stos se a\u00f1aden los premios de J\u00f3venes Creativos (que juzgan las piezas inscritas por los estudiantes de comunicaci\u00f3n) y de Prensa (elegido por una selecci\u00f3n de periodistas). <\/p>\n

\"Ixotype <\/p>\n

<\/div>\n

Foto: Mitxi<\/p>\n

El festival tendr\u00e1 como escenarios el museo Guggenheim, el Palacio Euskalduna, Alh\u00f3ndigaBilbao y el Bilbao Arena Miribilla, donde se efectuar\u00e1 la entrega de premios que este a\u00f1o ser\u00e1 abierta al p\u00fablico. Adem\u00e1s la \u00faltima jornada, que se celebrar\u00e1 en la Alh\u00f3ndiga, ser\u00e1 de puertas abiertas y consistir\u00e1 en la proyecci\u00f3n de todos los anuncios y campa\u00f1as ganadoras en los 26 a\u00f1os de vida del festival, adem\u00e1s del palmar\u00e9s de esta edici\u00f3n. Permaneceremos atentos a c\u00f3mo se desarrolla el festival y a los trabajos ganadores.<\/p>\n

\u00a9 IXOTYPE<\/p>\n","protected":false},"excerpt":{"rendered":"

Ma\u00f1ana empieza en Bilbao el Festival Iberoamericano de la Comunicaci\u00f3n Publicitaria “El Sol” o directamente “El Sol” como todo el mundo del mundillo de la publicidad lo conoce. Este es el primer a\u00f1o que se celebra en Bilbao pues su lugar tradicional de celebraci\u00f3n ha sido San Sebasti\u00e1n, donde se ha desarrollado durante m\u00e1s 20 […]<\/p>\n","protected":false},"author":1,"featured_media":3860,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[437,451,440,442,445,443,436,439,438,447,446,448,444,450,449,441],"yoast_head":"\nEmpieza "El Sol" en Bilbao - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ixotype.com\/en\/publicidad-empieza-el-sol\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Empieza "El Sol" en Bilbao - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\" \/>\n<meta property=\"og:description\" content=\"Ma\u00f1ana empieza en Bilbao el Festival Iberoamericano de la Comunicaci\u00f3n Publicitaria “El Sol” o directamente “El Sol” como todo el mundo del mundillo de la publicidad lo conoce. Este es el primer a\u00f1o que se celebra en Bilbao pues su lugar tradicional de celebraci\u00f3n ha sido San Sebasti\u00e1n, donde se ha desarrollado durante m\u00e1s 20 […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ixotype.com\/en\/publicidad-empieza-el-sol\/\" \/>\n<meta property=\"og:site_name\" content=\"Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\" \/>\n<meta property=\"article:published_time\" content=\"2012-05-30T16:43:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-19T07:48:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ixotype.com\/media\/Ixotype-Blog-Festival-Iberoamericano-de-Comunicacion-Publicitaria-El-sol1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"796\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ixoadmin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ixoadmin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ixotype.com\/en\/publicidad-empieza-el-sol\/\",\"url\":\"https:\/\/www.ixotype.com\/en\/publicidad-empieza-el-sol\/\",\"name\":\"Empieza \\\"El Sol\\\" en Bilbao - 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