{"id":3148,"date":"2012-04-03T16:28:00","date_gmt":"2012-04-03T16:28:00","guid":{"rendered":"https:\/\/www.ixotype.com\/?p=3148"},"modified":"2023-10-19T19:04:34","modified_gmt":"2023-10-19T17:04:34","slug":"facebook-y-google-tambores-de-guerra","status":"publish","type":"post","link":"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/","title":{"rendered":"Facebook y Google. Tambores de guerra"},"content":{"rendered":"<p>Varios han sido los intentos de Google de coger una parte (o todo) del pastel de las redes sociales, de intentar quitarle protagonismo a Facebook. As\u00ed surgieron diferentes iniciativas para entrar en ese sector,  como Google Wave o Google Buzz, que resultaron un fracaso y \u00faltimamente Google +, que est\u00e1 siendo una de las apuestas fuertes de Google en los \u00faltimos tiempos.<!--more--><\/p>\n<p>Pues bien, si hasta ahora Facebook ha tenido que defender su posici\u00f3n de dominio en las redes sociales ante las incursiones de Google, ahora es Facebook el que mueve ficha para intentar colarse (por la puerta grande) en uno de los \u00e1mbitos en los que por ahora Google parece intocable, los motores de b\u00fasqueda.<\/p>\n<p>Y es que seg\u00fan publica la prensa hoy, parece ser que Facebook podr\u00eda estar desarrollando su propio motor de b\u00fasquedas para facilitar a los usuarios el aprovechamiento de todo el contenido compartido y generado dentro de la red social. <\/p>\n<p>Seg\u00fan se indica en numerosos medios, habr\u00eda un equipo de m\u00e1s de 20 ingenieros comandados por Lars Rasmussen, ex ingeniero de Google, trabajando en el desarrollo de un motor de b\u00fasqueda que ayude a los usuarios a ordenar, clasificar y encontrar toda la informaci\u00f3n que se comparte en Facebook tales como actualizaciones de estado, art\u00edculos, v\u00eddeos e informaci\u00f3n en otras webs, etc.<\/p>\n<p>Con esta maniobra, Facebook mostrar\u00eda su fuerza porque no solo ha sabido mantener y consolidar su posici\u00f3n de liderazgo en las redes sociales  ante el empuje de Google+, sino que adem\u00e1s estar\u00eda atacando de frente a Google en uno de los puntos donde parece m\u00e1s fuerte.<\/p>\n<p>Por ahora, pese a que ya haya salido en prensa, no es m\u00e1s que un rumor, pero parece claro que se volver\u00e1n a escuchar tambores de guerra entre ambas compa\u00f1\u00edas.<\/p>\n<p>\u00a9 IXOTYPE<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Varios han sido los intentos de Google de coger una parte (o todo) del pastel de las redes sociales, de intentar quitarle protagonismo a Facebook. As\u00ed surgieron diferentes iniciativas para entrar en ese sector, como Google Wave o Google Buzz, que resultaron un fracaso y \u00faltimamente Google +, que est\u00e1 siendo una de las apuestas [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8903,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[334,51,41,86,335],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook y Google. Tambores de guerra - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook y Google. Tambores de guerra - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\" \/>\n<meta property=\"og:description\" content=\"Varios han sido los intentos de Google de coger una parte (o todo) del pastel de las redes sociales, de intentar quitarle protagonismo a Facebook. As\u00ed surgieron diferentes iniciativas para entrar en ese sector, como Google Wave o Google Buzz, que resultaron un fracaso y \u00faltimamente Google +, que est\u00e1 siendo una de las apuestas [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/\" \/>\n<meta property=\"og:site_name\" content=\"Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\" \/>\n<meta property=\"article:published_time\" content=\"2012-04-03T16:28:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-19T17:04:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ixotype.com\/media\/ixotype-blog-facebook-google.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"643\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"ixoadmin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ixoadmin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/\",\"url\":\"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/\",\"name\":\"Facebook y Google. Tambores de guerra - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\",\"isPartOf\":{\"@id\":\"https:\/\/www.ixotype.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.ixotype.com\/media\/ixotype-blog-facebook-google.webp\",\"datePublished\":\"2012-04-03T16:28:00+00:00\",\"dateModified\":\"2023-10-19T17:04:34+00:00\",\"author\":{\"@id\":\"https:\/\/www.ixotype.com\/en\/#\/schema\/person\/ea8e7b3a064f07d6922da225143b79f5\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/#primaryimage\",\"url\":\"https:\/\/www.ixotype.com\/media\/ixotype-blog-facebook-google.webp\",\"contentUrl\":\"https:\/\/www.ixotype.com\/media\/ixotype-blog-facebook-google.webp\",\"width\":1200,\"height\":643,\"caption\":\"Ixotype - Blog - Facebook vs Google\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/www.ixotype.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Facebook y Google. Tambores de guerra\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ixotype.com\/en\/#website\",\"url\":\"https:\/\/www.ixotype.com\/en\/\",\"name\":\"Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\",\"description\":\"Agencia de Dise\u00f1o web, Dise\u00f1o gr\u00e1fico, Programaci\u00f3n web, Marketing online, Infograf\u00edas, Dossiers, Cat\u00e1logos, Webs corporativas, Identidad visual, Packaging\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ixotype.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.ixotype.com\/en\/#\/schema\/person\/ea8e7b3a064f07d6922da225143b79f5\",\"name\":\"ixoadmin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ixotype.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/439ea1405eb32708383d9b5d8d4a4fe3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/439ea1405eb32708383d9b5d8d4a4fe3?s=96&d=mm&r=g\",\"caption\":\"ixoadmin\"},\"url\":\"https:\/\/www.ixotype.com\/en\/author\/ixoadmin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Facebook y Google. Tambores de guerra - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/","og_locale":"en_US","og_type":"article","og_title":"Facebook y Google. Tambores de guerra - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online","og_description":"Varios han sido los intentos de Google de coger una parte (o todo) del pastel de las redes sociales, de intentar quitarle protagonismo a Facebook. As\u00ed surgieron diferentes iniciativas para entrar en ese sector, como Google Wave o Google Buzz, que resultaron un fracaso y \u00faltimamente Google +, que est\u00e1 siendo una de las apuestas [&hellip;]","og_url":"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/","og_site_name":"Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online","article_published_time":"2012-04-03T16:28:00+00:00","article_modified_time":"2023-10-19T17:04:34+00:00","og_image":[{"width":1200,"height":643,"url":"https:\/\/www.ixotype.com\/media\/ixotype-blog-facebook-google.webp","type":"image\/webp"}],"author":"ixoadmin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"ixoadmin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/","url":"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/","name":"Facebook y Google. Tambores de guerra - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online","isPartOf":{"@id":"https:\/\/www.ixotype.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/#primaryimage"},"image":{"@id":"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ixotype.com\/media\/ixotype-blog-facebook-google.webp","datePublished":"2012-04-03T16:28:00+00:00","dateModified":"2023-10-19T17:04:34+00:00","author":{"@id":"https:\/\/www.ixotype.com\/en\/#\/schema\/person\/ea8e7b3a064f07d6922da225143b79f5"},"breadcrumb":{"@id":"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/#primaryimage","url":"https:\/\/www.ixotype.com\/media\/ixotype-blog-facebook-google.webp","contentUrl":"https:\/\/www.ixotype.com\/media\/ixotype-blog-facebook-google.webp","width":1200,"height":643,"caption":"Ixotype - Blog - Facebook vs Google"},{"@type":"BreadcrumbList","@id":"https:\/\/www.ixotype.com\/en\/facebook-y-google-tambores-de-guerra\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.ixotype.com\/en\/"},{"@type":"ListItem","position":2,"name":"Facebook y Google. Tambores de guerra"}]},{"@type":"WebSite","@id":"https:\/\/www.ixotype.com\/en\/#website","url":"https:\/\/www.ixotype.com\/en\/","name":"Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online","description":"Agencia de Dise\u00f1o web, Dise\u00f1o gr\u00e1fico, Programaci\u00f3n web, Marketing online, Infograf\u00edas, Dossiers, Cat\u00e1logos, Webs corporativas, Identidad visual, Packaging","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ixotype.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.ixotype.com\/en\/#\/schema\/person\/ea8e7b3a064f07d6922da225143b79f5","name":"ixoadmin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ixotype.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/439ea1405eb32708383d9b5d8d4a4fe3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/439ea1405eb32708383d9b5d8d4a4fe3?s=96&d=mm&r=g","caption":"ixoadmin"},"url":"https:\/\/www.ixotype.com\/en\/author\/ixoadmin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/posts\/3148"}],"collection":[{"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/comments?post=3148"}],"version-history":[{"count":10,"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/posts\/3148\/revisions"}],"predecessor-version":[{"id":8905,"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/posts\/3148\/revisions\/8905"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/media\/8903"}],"wp:attachment":[{"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/media?parent=3148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/categories?post=3148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ixotype.com\/en\/wp-json\/wp\/v2\/tags?post=3148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}