{"id":2981,"date":"2012-03-20T18:54:16","date_gmt":"2012-03-20T18:54:16","guid":{"rendered":"https:\/\/www.ixotype.com\/?p=2981"},"modified":"2023-10-20T21:48:38","modified_gmt":"2023-10-20T19:48:38","slug":"google-penalizara-las-paginas-con-demasiado-seo","status":"publish","type":"post","link":"https:\/\/www.ixotype.com\/en\/google-penalizara-las-paginas-con-demasiado-seo\/","title":{"rendered":"Google penalizar\u00e1 las p\u00e1ginas con &#8220;demasiado SEO&#8221;"},"content":{"rendered":"<p>No hace mucho tiempo que Google <a href=\"https:\/\/www.ixotype.com\/el-ataque-del-panda\/\" title=\"El ataque del Panda\" target=\"_blank\" rel=\"noopener\">actualiz\u00f3 su algoritmo<\/a> para favorecer a aquellas p\u00e1ginas que ofrecen un contenido original y de calidad. Esto supuso un peque\u00f1o terremoto en el mundo del SEO y se han generado miles de post al respecto.<!--more--><\/p>\n<p>Bien pues parece que se avecina otro terremoto, ya que seg\u00fan declaraciones de Matt Cutts en el <a href=\"https:\/\/www.ixotype.com\/pinterest-rediseno-y-nuevas-funcionalidades\/\" title=\"Pinterest redise\u00f1o y nuevas funcionalidades\" target=\"_blank\" rel=\"noopener\">Festival SXSW<\/a>, Google est\u00e1 planeando penalizar a cualquier sitio web que se encuentre &#8220;demasiado optimizado&#8221; mediante t\u00e9cnicas de Search Engine Optimization (SEO). <\/p>\n<p>Cutts, que es director del equipo de Spam Web de Google declar\u00f3 que de lo que se trata es de <em>&#8220;nivelar el terreno de juego un poco&#8221;<\/em>. Todos sabemos que hay webs que se han centrado mucho en el uso de t\u00e9cnicas SEO, mientras que otras se han centrado en elaborar buen contenido. As\u00ed que lo que trata de hacer Google es favorecer el contenido.<\/p>\n<p><em>&#8220;Tambi\u00e9n estamos buscando a las personas que abusan del SEO, que ponen demasiadas palabras clave en una p\u00e1gina, o demasiados enlaces para ir m\u00e1s all\u00e1 de lo que normalmente se espera. Tenemos varios ingenieros de mi equipo de trabajo en este momento&#8221;<\/em>, dijo Cutts.<\/p>\n<p>No se sabe ni como ni cuando van a implementarse estos cambios en Google, pero parece que su pol\u00edtica de favorecer el buen contenido sigue avanzando.<\/p>\n<p>\u00a9 IXOTYPE<\/p>\n","protected":false},"excerpt":{"rendered":"<p>No hace mucho tiempo que Google actualiz\u00f3 su algoritmo para favorecer a aquellas p\u00e1ginas que ofrecen un contenido original y de calidad. Esto supuso un peque\u00f1o terremoto en el mundo del SEO y se han generado miles de post al respecto.<\/p>\n","protected":false},"author":1,"featured_media":2983,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[41,300,86,124,299,297,122,298],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google penalizar\u00e1 las p\u00e1ginas con &quot;demasiado SEO&quot; - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ixotype.com\/en\/google-penalizara-las-paginas-con-demasiado-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google penalizar\u00e1 las p\u00e1ginas con &quot;demasiado SEO&quot; - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\" \/>\n<meta property=\"og:description\" content=\"No hace mucho tiempo que Google actualiz\u00f3 su algoritmo para favorecer a aquellas p\u00e1ginas que ofrecen un contenido original y de calidad. Esto supuso un peque\u00f1o terremoto en el mundo del SEO y se han generado miles de post al respecto.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ixotype.com\/en\/google-penalizara-las-paginas-con-demasiado-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\" \/>\n<meta property=\"article:published_time\" content=\"2012-03-20T18:54:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-20T19:48:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ixotype.com\/media\/Ixotype-Blog-SEO-Google.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"287\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ixoadmin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ixoadmin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ixotype.com\/en\/google-penalizara-las-paginas-con-demasiado-seo\/\",\"url\":\"https:\/\/www.ixotype.com\/en\/google-penalizara-las-paginas-con-demasiado-seo\/\",\"name\":\"Google penalizar\u00e1 las p\u00e1ginas con \\\"demasiado SEO\\\" - 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