{"id":2440,"date":"2012-02-11T11:07:15","date_gmt":"2012-02-11T11:07:15","guid":{"rendered":"https:\/\/www.ixotype.com\/?p=2440"},"modified":"2023-10-21T17:04:03","modified_gmt":"2023-10-21T15:04:03","slug":"seguimos-a-vueltas-con-el-logo-de-madrid-2020","status":"publish","type":"post","link":"https:\/\/www.ixotype.com\/en\/seguimos-a-vueltas-con-el-logo-de-madrid-2020\/","title":{"rendered":"Seguimos a vueltas con el logo de Madrid 2020"},"content":{"rendered":"<p>El dise\u00f1o del logo de Madrid 2020 ha dado mucho que hablar durante los \u00faltimos d\u00edas. A la pol\u00e9mica porque el dise\u00f1o no ha gustado a casi nadie, se a\u00f1adi\u00f3 que era un redise\u00f1o de una agencia a partir del original creado por un estudiante, luego los medios se hicieron eco de las chuflas que aparecieron en las redes sociales, que si parecen chanclas, que si pone 20020, etc. bueno, para entendernos el famoso efecto bola de nieve. <!--more--><\/p>\n<p>Bien, pues lo \u00faltimo que ha salido a ra\u00edz del dichoso logo es que la agencia encargada del dise\u00f1o (o redise\u00f1o), Tapsa, hab\u00eda usado gratis y sin conocimiento del autor una tipograf\u00eda que no permite usos comerciales. As\u00ed que vuelta al l\u00edo en las redes sociales y otra vez la bola de nieve circulando. Al final Madrid 2020 pidi\u00f3 explicaciones a Tapsa que a su vez abon\u00f3 1.500 \u20ac al creador de la tipograf\u00eda.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.ixotype.com\/media\/ixotype-blog-logo-madrid-2020-baar-sophia-font-1.webp\" alt=\"\" width=\"741\" height=\"415\" class=\"alignnone size-full wp-image-9015\" srcset=\"https:\/\/www.ixotype.com\/media\/ixotype-blog-logo-madrid-2020-baar-sophia-font-1.webp 741w, https:\/\/www.ixotype.com\/media\/ixotype-blog-logo-madrid-2020-baar-sophia-font-1-300x168.webp 300w\" sizes=\"(max-width: 741px) 100vw, 741px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.ixotype.com\/media\/ixotype-blog-logo-madrid-2020-baar-sophia-font-2.webp\" alt=\"\" width=\"741\" height=\"415\" class=\"alignnone size-full wp-image-9017\" srcset=\"https:\/\/www.ixotype.com\/media\/ixotype-blog-logo-madrid-2020-baar-sophia-font-2.webp 741w, https:\/\/www.ixotype.com\/media\/ixotype-blog-logo-madrid-2020-baar-sophia-font-2-300x168.webp 300w\" sizes=\"(max-width: 741px) 100vw, 741px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.ixotype.com\/media\/ixotype-blog-logo-madrid-2020-baar-sophia-font-3.webp\" alt=\"\" width=\"741\" height=\"415\" class=\"alignnone size-full wp-image-9019\" srcset=\"https:\/\/www.ixotype.com\/media\/ixotype-blog-logo-madrid-2020-baar-sophia-font-3.webp 741w, https:\/\/www.ixotype.com\/media\/ixotype-blog-logo-madrid-2020-baar-sophia-font-3-300x168.webp 300w\" sizes=\"(max-width: 741px) 100vw, 741px\" \/><\/p>\n<p>Despu\u00e9s de aclarar las circunstancias con el artista y pagar el precio correspondiente, &#8220;Lutz Baar se comport\u00f3 con una elegancia exquisita. No s\u00f3lo acept\u00f3 las disculpas, sino que se mostr\u00f3 orgulloso de que se eligiese una de sus tipograf\u00edas para mostrar al mundo la imagen de Madrid 2020&#8221;, indicaron en un comunicado los organizadores de la candidatura.<\/p>\n<p>Por ahora este es el \u00faltimo capitulo del culebr\u00f3n del logotipo de la candidatura ol\u00edmpica de Madrid 2020, que no sabemos si gustar\u00e1 mucho o poco, pero lo cierto es que s\u00ed que esta dando mucho que hablar.<\/p>\n<p>\u00a9 IXOTYPE<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El dise\u00f1o del logo de Madrid 2020 ha dado mucho que hablar durante los \u00faltimos d\u00edas. A la pol\u00e9mica porque el dise\u00f1o no ha gustado a casi nadie, se a\u00f1adi\u00f3 que era un redise\u00f1o de una agencia a partir del original creado por un estudiante, luego los medios se hicieron eco de las chuflas que [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9021,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[218,48,111,216,219,215,183,217],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Seguimos a vueltas con el logo de Madrid 2020 - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ixotype.com\/en\/seguimos-a-vueltas-con-el-logo-de-madrid-2020\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Seguimos a vueltas con el logo de Madrid 2020 - Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\" \/>\n<meta property=\"og:description\" content=\"El dise\u00f1o del logo de Madrid 2020 ha dado mucho que hablar durante los \u00faltimos d\u00edas. A la pol\u00e9mica porque el dise\u00f1o no ha gustado a casi nadie, se a\u00f1adi\u00f3 que era un redise\u00f1o de una agencia a partir del original creado por un estudiante, luego los medios se hicieron eco de las chuflas que [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ixotype.com\/en\/seguimos-a-vueltas-con-el-logo-de-madrid-2020\/\" \/>\n<meta property=\"og:site_name\" content=\"Dise\u00f1o web - Dise\u00f1o gr\u00e1fico - Programaci\u00f3n web - Marketing online\" \/>\n<meta property=\"article:published_time\" content=\"2012-02-11T11:07:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-21T15:04:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ixotype.com\/media\/ixotype-blog-logo-madrid-2020.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1636\" \/>\n\t<meta property=\"og:image:height\" content=\"964\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"ixoadmin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ixoadmin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ixotype.com\/en\/seguimos-a-vueltas-con-el-logo-de-madrid-2020\/\",\"url\":\"https:\/\/www.ixotype.com\/en\/seguimos-a-vueltas-con-el-logo-de-madrid-2020\/\",\"name\":\"Seguimos a vueltas con el logo de Madrid 2020 - 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